To create the 1st Electronic music event at Disneyland Paris, My Love Affair designed and orchestrated Electroland.
– Design of the full concept and line-up
– International artists selection, booking and management
– EMEA 360 marketing strategy and communication strategy
– Media partners management and PR strategy
2017: 9K people over 1 day, 4 international DJs
2018: 16K people over 2 days, 8 international DJs
2019: 25K people over 3 days, 12 international DJs
2020: 4th edition already announced for the 1st weekend of July with an even bigger concept!
